Universities and schools

Communication, marketing and advertising careers are taught in ten universities in the country. The most prestigious is the Universidad Centroamericana (UCA), which is appreciated for the quality of its education, for its international certification through the Asociación de Universidades Confiadas a la Compañía de Jesús en América Latina (Association of Universities Entrusted to the Society of Jesus in Latin America - AUSJAL) and for the human and critical sense of its formation. The Universidad Nacional Autónoma de Nicaragua (National Autonomous University of Nicaragua - UNAN) has branches in Managua and León, the two largest universities offering Communication Degrees. It must be noted that their courses carry a strong political bias in favour of the ruling party. Yearly, both the UCA and the UNAN-Managua offer courses of professional or certified updates to improve the training of communicators. The UCA is the only university that has offered two editions of a Master's Degree in Communication and Journalism at a cost of US$5,500. The majority of students were granted scholarships by international financing secured by the university to support the students. As of 2019 only the UCA offers both classes and online courses. All classes in the UCA and UNAN-Managua as well as in the other universities are taught in Spanish, the official language, despite that in the Nicaraguan Caribbean there are people who speak indigenous languages like Miskito and Creole. The American College is also among the most trusted educational institutions.

Each year an average of 150 to 200 new professionals graduate in Communication from the different universities, despite the limited working opportunities in a saturated market. The main reasons for that is the small number of traditional media in activity and the fact that institutional charges such as spokesperson are passed on to political activists coming from other careers. The educational approach of universities is still largely focused on traditional media, but lately technological equipment has been incorporated so that new professionals can undertake careers on digital platforms.